Fancifull and the Natural Products Expo

At Fancifull we’ve long been advocates of natural and organic food. They taste better and are better for you and the planet. Why wouldn’t we want to sell that? It is a matter of following our passion – after 24 years of running Fancifull we are actually more excited than ever about the direction we are going. We get to support the smaller artisan producers and introduce our clients to a world of good. Delicious isn’t it?

Trade shows help us locate sources for good food – we get to sample it and often get to talk to the producers themselves. The Natural Products Show West, which takes place this weekend in Anaheim, has become a very important resource for Fancifull. I remember when this show started. It was tiny. I think it took up only a few of the banquet halls at the Disneyland Hotel, but I found some interesting things. Smaller shows often are more affordable for the smaller businesses and start ups, which is why I attend them. A great opportunity to discover something new. The show has since grown considerably and is now busting at the seams, taking up the whole Anaheim Convention Center.

You can imagine our delight when we got a call from Danielle at New Hope Media, the company that puts on the Natural Products Expo. She needed over thirty gift baskets for people associated with the show. She saw our website and realized we carry many products from the shows exhibitors which of course made us the perfect company to use.
It was particularly validating because we’ve been working on our Healthy Gourmet and other special diet baskets so anyone can enjoy them, no matter the discipline they follow.

Right now, our van is full of gourmet gift baskets heading to Anaheim to delight attendees as they enter their hotel rooms. They’ll be munching on organic Falafel Chips, Bean Dip, Nuts, Fresh Fruit, Red Wine, Dark Chocolate – most of it is organic, gluten free, vegan and all of it is absolutely delicious.

I will be heading down there in a few days to sample foods, query vendors, and locate new goodies for Fancifull. The Natural Products show isn’t just about food. I have found organic baby clothes for our Baby Gift Baskets as well as all natural bath items for our Pamper and Spa Baskets. It is an exciting time in this industry right now. More people are joining the party when it comes to handcrafted food and organic products – and let’s face it, the more the merrier!